Sunday, August 22, 2010

102 degrees °F - Keeping it Cool in the Middle of a Sizzle, Baby


Well now we Southern Californians are all accustomed to the weather being around an oh so lovely 70 degrees°F in the city. But when it's 102 degrees °F at home, well, the next best thing to do is head for the beach, where the 70s Rock, Darling...
While heading for the Santa Monica Beach,
Lana Leazer and I simply had to accept the invite to tour the brand new Bloomingdale's - Santa Monica Place store, located between Third Street Promenade and Santa Monica pier.
This particular store is 80,000 square feet of selling space and is fashioned after Bloomingdale's New York City's Soho location.
As Michael Gould, chairman and CEO of Bloomingdale's stated, "We have designed a store that will provide a sophisticated shopping experience with the sensibility of a beach community and hope it will become Santa Monica's newest neighborhood store." Yes Michael, those of us who are heading to the Santa Monica beach from Beverly Hills will be there to shop...

The store concentrates on clothing and accessories for men and women - everything you can think of that is related to a Southern California lifestyle, catering to the professional that visits, lives and works near the beach.

Did you hear me?
The clothes, shoes and accessories for men and women are fabulous!
I walked through the welcoming doors and was immediately greeted by everyone I came in contact with. Before I could even get to the escalator leading to the second floor, I stopped at the David Yurman counter, where Debbie Patterson showed me the latest - thanks Debbie!

Rhonda Lantz-Teichert, General Manager and Kerry Borland, PR Manager, are two women that took the time to take everyone in our private party on a tour of the store, giving us a first exposure to the new store - it was very exciting! Of course, Kerry Borland , PR Manager, lost me in the shoe department, but she patiently waited for me and the other ladies in our group to rejoin our tour!

While escalating up, I met another smooth B-Stylist and he was talk, dark and handsome - you know who you are - this SuperStar, professional escorted me over to the private fashion show/event being sponsored by Jeff Levy,Publisher of WHERE Magazine in conjunction with Bloomingdale's- Santa Monica Place. Jeff Levy knows that Christine Noriega* knows how to select a venue and throw a fabulous party! The food and drinks were provided by local restaurants in the Santa Monica area.
Hats off to Coy Rozier, Selling Stylist, who helped coordinate some of the clothing that were used in the fashion show - and to all the people behind the scenes that put this lovely event together.

Smooches,
C

Bloomingdale's - Santa Monica Place 315 Colorado Avenue, Santa Monica, CA 90401 310.985.6400
Check out The history of Bloomingdale's, it's very interesting...
(All photos are the sole property of Bloomingdale's.)
Rhonda Lantz-Teichert General Manager, Bloomingdale's

Kerry Borland PR Manager, Bloomingdale's
kerry.borland@bloomingdales.com 310.985.6403

Melissa Hoffman B-Style Bar Selling Manager, Bloomingdale's
melissa.hoffman@bloomindales.com call for a Personal Shopper 310.985.6422

Coy Rozier, Selling Stylist, Bloomingdale's

Debbie Patterson, Fine Jewelry Selling Professional
deborah.patterson@bloomingdales.com 310.985.6320

Jeff Levy, Publisher Where Magazine
jlevy@wherela.com 310.280.2880
*Cristina Noriega Where Magazine, Senior Circulation & Special Events Manager: Los Angeles - you ROCK!

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